For over 12 years, as a result of capitalizing on Digital Marketing, I have seen SME's embrace, grow their customer reach and improve their bottomline. Through Strategic Digital Media Marketing Companies and Individuals can enjoy the numerous benefits that the Digital world has to offer! My area of expertise is in Sales, e-commerce, Digital Marketing, Communication, e-commerce and Strategic Management. I am a SEO writer, I write well-crafted articles for your blog, website or publication. I love travelling, reading, playing table tennis and cooking!
I was the Digital Marketing Director in the last company I worked in. It was a media/PR firm. I pride myself as a hardworking, driven, and tenacious individual. This led me to grow in my place of work and my team always delivered on set objectives. My last working day was 6th February 2017; I was 8 months pregnant with my third born. I didn’t know that would be my last working day. On the day, I received an unusual call from the Human resource officer. As I walked into her office I could tell something was wrong. The tension in the room was loud and as I sat and looked at her I knew this meeting was different.
She was a warm lady but on this day I saw a different drawn-back person. She handed me an envelope that I immediately tore open and it read; Termination letter. My mind raced like an internet browser looking for any logical explanation. As I opened my mouth to ask why she handed me another envelope. It was a new offer letter, a new role that cut my salary by half in the same company. I declined the offer a week later. I later got wind that this is a common strategy whereby organizations attempt to minimize cost by firing or offering other roles to women who are pregnant or about to go on maternity leave. Later on, I heard many devastating stories of how women lose jobs and some can’t be pregnant because of the stigma that goes around the workplace. I was very bitter and even contemplated taking legal action against my then employer. But with time, and great introspection I knew it was time to move on. My decision to move on was also informed by our corrupt judicial system that serves the who is who in the society.
My passion for blogging was ignited further since I had been writing, then sharing with a few people around me. Mommyboots was born. My blog is for women and focuses on Nurturing the body, mind, and soul. www.mommyboots.org encourages women to get out of their way and thrive in all stages of life. I also started consulting for SME’s who then were hesitant to use social media as a business tool due to lack of information or fear. Today, I have helped many SME’s and individuals brand online and also leverage social platforms to increase visibility and convert followers and likes into sales.
At the core of every successful online presence is a robust digital marketing strategy, and Wangui Gitau is your expert guide in navigating this multifaceted landscape. With a keen eye for detail and a strategic approach honed through years of experience, Wangui crafts tailored strategies that prioritize your unique business goals and audience. From SEO and pay-per-click advertising to content marketing and analytics, every piece of the puzzle is meticulously placed to ensure optimal performance and measurable results. Let Wangui transform your digital aspirations into impactful realities, driving growth and enhancing brand visibility every step of the way.
Harness the full potential of social media with insights and guidance from Wangui Gitau’s social media consultancy services. Wangui takes a comprehensive approach to understanding your brand's voice, target audience, and overall objectives. By leveraging cutting-edge tools and industry best practices, she provides actionable strategies that enhance engagement, foster community, and promote brand loyalty across platforms like Facebook, Instagram, Twitter, and LinkedIn. Whether you're launching a new brand or rejuvenating an existing one, Wangui’s expert advice will elevate your social media presence to new heights.
Leave the intricate and time-consuming task of social media management in the capable hands of Wangui Gitau. With her seasoned expertise, Wangui ensures that your social media profiles are not only active but thriving. From crafting compelling content and scheduling posts to monitoring interactions and analyzing performance metrics, Wangui manages every aspect with precision and creativity. This allows you to focus on your core business activities while she drives engagement, nurtures relationships, and amplifies your brand's online presence through consistent and impactful social media strategies.
Dive deep into the world of digital content with blogs and articles curated by Wangui Gitau. As a seasoned writer with an eye for detail and a passion for storytelling, Wangui creates informative, engaging, and SEO-optimized content that resonates with your audience. Whether it's thought leadership pieces, industry insights, or how-to guides, each article is crafted to boost your brand's authority, drive traffic, and foster meaningful connections with your readers. Let Wangui’s compelling narratives transform your blog into a powerful tool for education and engagement.
Empower your team with the knowledge and skills needed to excel in the digital landscape through personalized digital marketing training sessions by Wangui Gitau. With a curriculum tailored to your specific needs, Wangui covers essential topics such as social media marketing, SEO, email marketing, content creation, and analytics. Her interactive training sessions are not only informative but also engaging, ensuring that your team walks away with practical insights and the confidence to implement effective digital marketing strategies. Invest in your team's growth with Wangui's expert training, and watch your business thrive in the digital age.
In today's digital age, the landscape of retail has dramatically shifted from traditional brick-and-mortar stores to dynamic and vibrant online marketplaces. Engaging in ecommerce is no longer optional; it is a critical necessity for any business aiming to thrive and expand its reach. At the core of successful online retail lies a robust ecommerce service that seamlessly integrates all aspects of the shopping experience, ensuring convenience for consumers and efficiency for businesses.
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